For Build Up’s first in-person event of 2023 we switched up our format – running an interactive workshop to explore ‘how to be a force for good growth’ with leadership, business & workplace coach Rachel Birchmore (Founder, AreBe) and strategic marketer Isabelle Galley (AECOM).
In recent years our built environment industry has made positive strides to be more climate and nature conscious, equitable and diverse, but there is much more to be done if we’re going to grow sustainably. This session explored the challenges and opportunities our marcomms professional community has in being a proactive force for good growth, no matter your seniority or role.
To kick things off, we asked everyone to think about two questions:
“What does being a force for good growth mean to you?”
And then:
“Where would you place yourself on a scale of 0-10? 0 being you don’t think you are able to influence anything and 10 being that you’re right in the mix, super influential and have total value-alignment with your organisation.”
We then formed four groups with a mix in each of people from every part of the scale and set about discussing our first workshop question …
